Find the creator you'd actually put in the ad.

Brands and agencies can collect UGC auditions, review candidate details, and prepare a shortlist without living in spreadsheets.

One link for the people you want to hear from.

Post a tryout wherever your creators already are. Video responses and applicant answers land in one review queue.

Watch the audition with the details beside it.

Explore a concept for bringing a submitted video and answers together with rates, usage notes, and review context.

Illustrative preview · fictional creator profiles and planned review details

Hydrating serum launchUGC tryout · 42 applicants · 9 ready to review
Paid socialRaw footage required14 day usage

Maya J.

Strong product handling, clean lighting, and the clearest opening hook in the batch.

Shortlist
HookGrabs attention fast
Product fitNatural with the product
CameraSteady, well-lit footage
Brand safetyNo competitor conflicts
Creative note: ask for one alternate opening with the product in hand before line one.

The hard part is not finding creators. It is choosing well.

Tryouts is for the moment after the applications arrive, when the team needs a clear call on fit, terms, and next steps.

Spreadsheets and DMs

The links, rates, usage notes, and opinions end up everywhere. Nobody is sure what was approved.

Creator marketplaces

Good for discovering people. Less good when you already have a brief and need to choose the right few.

Tryouts

Invite creators to audition, compare everyone against the same brief, and send the few you can defend.

For people who have to choose, not just source.

The right creator can sell the product on camera, agree to the terms, and move without slowing production down.

Agencies

UGC & paid-social agencies

Run each creator brief in one place and prepare shortlists your team can explain.

Creative

Performance creative teams

Audition creators for a specific hook, offer, or product moment, then keep the winners close for the next sprint.

Partnerships

Creator partnership leads

Collect availability and brief responses up front so outreach does not begin with a week of follow-ups.

Brands

DTC brands scaling UGC

Replace the casting spreadsheet once creator briefs become a real monthly habit.

Keep the shortlist clear and easy to review.

A shortlist can bring candidate notes and next steps together for your team to review.

Illustrative preview · fictional profiles and terms. Client approval links are not available in this build.

Example shortlistHydrating serum launch · 3 of 42 creators
Preview only
Maya J.Beauty demos · CA
94
Grabs attention fast and looks natural with the product.
14-day usageRaw filesWhitelisting
Offer sent
Nia L.Get-ready routines · TX
89
Natural pacing and a real, unscripted voice.
14-day usageRaw files
Sample requested
Ari R.Skincare routines · NY
86
Sounds credible and expert about skincare.
30-day usageWhitelisting
Product shipped

Run the tryout before the spreadsheet takes over.

Collect the auditions, compare the real details, and move forward with creators you can explain in one sentence.

Start a tryout